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Vol.
3 :: No. 1 December, 2000 (Mangsir-Poush) |
Economy
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Economy |
Recent Findings on Tourism
An ORG-MARG Nepal study conducted for Nepal Tourism Board in April, 2000 by interviewing departing tourists gives some new insights about the clients of Nepal’s tourism industry. Gleanings from the report:
Duration of stay
While the average duration of stay has increased now to 16 days ...
Average duration of trip
... it is the highest among adventure tourists as in the past.
Interest triggers by segments
Word of mouth is the main driver. Travel agency hardly plays any role in generating interest.
Major actitivies involved
Major activities undertaken by tourists are sight-seeing, shopping and trekking.
Most liked experiences
Experiences most liked by tourists in Nepal: Behavior of people, Trekking.
Comparative Image of Nepal
Nepal is favored over all other selected countries in terms of hospitality, exoticness, adventure, gambling, wildlife and pilgrimage. But overall, it is second to New Zealand. Perhaps, this is because Indians comprised the highest number in the sample, and they may be influenced by the New Zealand locations shown in the blockbuster Hindi movie "Kaho Na Pyar Hai'. Nepal lags behind many other countries in terms of service facilities, shopping as well summer & winter holidays.
Spending pattern
Average spending
Packaged tour traveller: US$ 1434
Independent Tourist : US$ 759
Business Traveler
While the business travelers mostly include Indians ...
Holiday Tourists
... holiday tourists are mainly Indians, Europeans, Americans, Japanese & Bangladeshis.
Cultural tourists
Major adventure tourists comprise Europeans, Americans, Japanese and Australians.
Deft Definitions
Market Analyst : A person who tells you what is going to happen within six months, and then after that tells you why it did not.
Life Insurance: A contract that keeps you poor so that you can die rich.
Economist: A man who knows more about money than people who have it.
Economic Indicators
Recent Findings on Tourism
An ORG-MARG Nepal study conducted for Nepal Tourism Board in April, 2000 by interviewing departing tourists gives some new insights about the clients of Nepal’s tourism industry. Gleanings from the report:
Duration of stay
While the average duration of stay has increased now to 16 days ...
Average duration of trip
... it is the highest among adventure tourists as in the past.
Interest triggers by segments
Word of mouth is the main driver. Travel agency hardly plays any role in generating interest.
Major actitivies involved
Major activities undertaken by tourists are sight-seeing, shopping and trekking.
Most liked experiences
Experiences most liked by tourists in Nepal: Behavior of people, Trekking.
Comparative Image of Nepal
Nepal is favored over all other selected countries in terms of hospitality, exoticness, adventure, gambling, wildlife and pilgrimage. But overall, it is second to New Zealand. Perhaps, this is because Indians comprised the highest number in the sample, and they may be influenced by the New Zealand locations shown in the blockbuster Hindi movie "Kaho Na Pyar Hai'. Nepal lags behind many other countries in terms of service facilities, shopping as well summer & winter holidays.
Spending pattern
Average spending
Packaged tour traveller: US$ 1434
Independent Tourist : US$ 759
Business Traveler
While the business travelers mostly include Indians ...
Holiday Tourists
... holiday tourists are mainly Indians, Europeans, Americans, Japanese & Bangladeshis.
Cultural tourists
Major adventure tourists comprise Europeans, Americans, Japanese and Australians.
Deft Definitions
Market Analyst : A person who tells you what is going to happen within six months, and then after that tells you why it did not.
Life Insurance: A contract that keeps you poor so that you can die rich.
Economist: A man who knows more about money than people who have it.
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